The Bike Boutique and teamTBB

The Bike Boutique founded and sponsors teamTBB to help push for a better future for the sports and the poorer community. teamTBB and its activities lies at the heart of our ultimate dream:

we make life better - two wheels at a time™.

teamTBB, together with its world class professional triathletes who will not only race for the team, but at the same time will also act as role models and mentors for Asian children.

They support and promoting programs like the Damha Triathlon Kids in Brazil and teamTBB Kids Phang Nga in Thailand. These are programs that look to help those kids escape poverty through sports.

TeamTBB also aims to raise bike related sports like Road Cycling, Triathlon and Mountain Biking to the next level in Asia which lags far behind that in Europe, USA and Australia. There are three main reasons for this:

• Lack of funding
• Lack of government (and media) knowledge and interest
• Limited success of Asian triathletes and cyclists on the world stage

These 3 factors create a vicious cycle and are intrinsically linked: the lack of funding leads to lack of access to world class coaches, proper training facilities, inspiration and community support, which in turn causes slow progress and poor performance in athletes, low levels of success internationally, and lack of interest among governments, as well as the media.

teamTBB hopes to break this vicious pattern by acting as the intermediary between governments, the media, communities, sponsors and athletes, eventually becoming the magnet for rising talent in Asia.

You too can help and contribute to The Bike Boutique and teamTBB's vision to make a better world throught sports. Do visit teamTBB's website at http://www.teamtbb.com